Capital at risk

Investment strategy

Emerging Markets ex China

Emerging markets companies often have substantial opportunities and decades of growth ahead. We believe being selective is key to achieving great results: the index is not the best reflection of future growth. Our Emerging Markets ex China Strategy is a portfolio of 40-80 companies.

Aerial view of people fishing in traditional outrigger boat in lake with cloud reflections from above in Polonnaruwa, Sri Lanka.

Emerging Markets growth outside of China

An open-minded, patient approach in the least patient markets; helping our clients benefit from powerful growth tailwinds in developing countries by having a clear idea of the market inefficiencies we are trying to exploit.  

A patient portfolio

EM ex China is a relatively new asset class for most, but our specific experience dates back to 2005.

Our key goal is to build strong relationships with like-minded clients. We know we can only do this if we deliver strong investment performance, net of costs, over the long term.  

The number of genuinely world-class companies in emerging markets is growing, and we feel very fortunate to be tasked with seeking these out. We must invest with patience and give decisions time to prove themselves.

Exploiting inefficiencies

We appreciate what is underappreciated. And we believe there are three persistent inefficiencies that we are well-placed to exploit for our clients: 

  • Growth duration: many companies grow for much longer than expected 
  • Growth pace: many companies grow much faster than expected 
  • Growth surprise: many companies grow when it’s least expected 

Much of our process relies on the interplay of data, experience, educated creativity and probability. This does not necessarily lend itself to a matrix or a flowchart.

The quality of companies in the opportunity set is increasing, growth is on offer, yet due to external factors and risk perceptions we can invest in many of these at what look like very low prices.
Mike GushInvestment Manager, Partner

Meet the managers

Documents

Quarterly update

Get the latest investment commentary, portfolio overview, transactions and performance information alongside governance engagement and voting. 

View PDF

Philosophy and process

Explore our investment philosophy and the processes around how the Emerging Markets team construct the portfolio.

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You can invest in this strategy through the following fund(s).

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Strategy portfolio holdings

A list of the top 10 holdings that the representative portfolio invests in.

All figures up to: 31 October 2025

#Holding% of total assets
1TSMC18.04
2Samsung Electronics8.47
3SK Hynix5.43
4Naspers4.00
5MediaTek3.15
6Reliance Industries3.12
7MercadoLibre3.10
8Accton Technology2.60
9Sea Limited2.55
10First Quantum Minerals2.22

Strategy holdings by sector

All figures up to: 31 October 2025

Total: 100%

Please note

The information contained on this page is intended as a guide only and should not be relied upon when making investment decisions. All holdings information is unaudited. Source Baillie Gifford & Co. Please note that totals may not add due to rounding.

Invest in this strategy

You can invest in this strategy through the following fund(s).

Explore further

Curious to learn more about our products and what we can offer you? Please get in touch.

Insights

Key articles, videos and podcasts relating to the strategy:

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Insights

Viewing 23 of 23
  1. Korea’s Value-Up ambition

    Why South Korea’s stock market has transformed from ugly duckling to world-leading.
    November 2025
    Article4 minutes
  2. Emerging markets, from imitators to innovators

    From driverless taxis to digital banking, emerging markets are leading a new wave of innovation that’s reshaping industries worldwide.
    Disruption Week 2025
    Article5 minutes
  3. Emerging Markets: are you missing the point?

    Why underweighting EM is an active risk, not a cautious stance.
    October 2025
    Article6 minutes
  4. Engines of the future

    Why emerging markets drive global growth.
    September 2025
    Article3 minutes
  5. Vietnam: in step with structural growth

    Vietnam’s reform-driven economy and rising domestic consumption offer rare long-term potential.
    July 2025
    Article5 minutes
  6. Emerging markets: the next engines of global growth

    From lithium mining to a do-it-all super-app, companies capitalising on transformational trends.
    June 2025
    Podcast33 minutes
  7. A bustling market in Jodhpur’s Old City at sunset. People walk past brightly coloured stalls and yellow rickshaws parked in the foreground.

    India: selective exposure to a key market

    Why the Emerging Markets’ Team is reviewing its underweight position in Indian equities.
    May 2025
    Article3 minutes
  8. “”

    Actual investing revisited

    In this keynote paper Partner Stuart Dunbar reaffirms the importance of active management to healthy capitalism.
    May 2025
    ArticleLong read
  9. Emerging markets in 2050

    Trade shifts and underserved populations are among the factors favouring world-class stocks.
    April 2025
    Article
  10. Lithium: powering the future

    Investing in the Chilean mining company charging the energy transition.
    March 2025
    Article3 minutes
  11. EM: how we do what we do

    How do we implement our emerging markets philosophy in practice?
    March 2025
    Document
  12. EM: Why we do what we do

    Why do we invest in emerging markets in the way that we do?
    March 2025
    Document
  13. Brazil: an uncomfortable dance?

    How our Brazilian holdings are leading with strong growth amid fiscal complexity.
    January 2025
    Article3 minutes
  14. Emerging markets: new opportunities

    The evolving landscape of emerging markets, fuelled by AI, energy transition and world-class companies driving growth.
    December 2024
    Article3 minutes
  15. The rise of the Global South

    Unpacking the BRICS summit's outcomes, the Global South's rise and implications for EM investors.
    October 2024
    Article3 minutes
  16. Travelling Brazil: open for business

    We share the trip notes from our time in Brazil, highlighting the energy sector, sustainability and fintech.
    September 2024
    Article3 minutes
  17. Investment specialist Qian Zhang

    Our best ideas in Asia

    Qian Zhang covers Samsung, Delhivery and Bank Rakyat, three companies at the heart of global structural trends.
    September 2024
    Video3 minutes
  18. Shareholders are seated in an auditorium, some are raising their hands to vote

    Emerging markets democracy: better than you think

    See what the recent elections in Mexico and India mean for emerging markets investors.
    June 2024
    Article3 minutes
  19. From earth to equity: the platinum opportunity

    Platinum's role in health, tech and green energy.
    May 2024
    Article4 minutes
  20. Women in orange saris carrying water at step well in Jaipur, India

    30 years of emerging markets

    Baillie Gifford’s Will Sutcliffe explains how emerging markets have evolved in the last three decades.
    April 2024
    Article15 minutes
  21. High-calibre emerging markets firms

    Why it’s a promising time to invest in exceptional emerging markets companies
    April 2024
    Podcast29 minutes
  22. Why growth, why now?

    Tough times play to the partnership’s strengths: analysing what enables us to adapt and thrive amid rapid change.
    December 2023
    Article17 minutes
  23. Emerging markets – why bother?

    Emerging markets have underperformed developed ones recently. So, why should we invest in them?
    November 2023
    Article

Emerging markets in 2050

Trade shifts and underserved populations are among the factors favouring world-class stocks.
Read more
April 2025
Article
  1. Emerging markets, from imitators to innovators

    From driverless taxis to digital banking, emerging markets are leading a new wave of innovation that’s reshaping industries worldwide.
    Disruption Week 2025
    Article5 minutes
  2. Emerging Markets: are you missing the point?

    Why underweighting EM is an active risk, not a cautious stance.
    October 2025
    Article6 minutes
  3. Emerging markets: the next engines of global growth

    From lithium mining to a do-it-all super-app, companies capitalising on transformational trends.
    June 2025
    Podcast33 minutes
  4. “”

    Actual investing revisited

    In this keynote paper Partner Stuart Dunbar reaffirms the importance of active management to healthy capitalism.
    May 2025
    ArticleLong read
  5. Emerging markets in 2050

    Trade shifts and underserved populations are among the factors favouring world-class stocks.
    April 2025
    Article
  6. EM: how we do what we do

    How do we implement our emerging markets philosophy in practice?
    March 2025
    Document
  7. EM: Why we do what we do

    Why do we invest in emerging markets in the way that we do?
    March 2025
    Document
  8. Investment specialist Qian Zhang

    Our best ideas in Asia

    Qian Zhang covers Samsung, Delhivery and Bank Rakyat, three companies at the heart of global structural trends.
    September 2024
    Video3 minutes
  9. Women in orange saris carrying water at step well in Jaipur, India

    30 years of emerging markets

    Baillie Gifford’s Will Sutcliffe explains how emerging markets have evolved in the last three decades.
    April 2024
    Article15 minutes
  10. High-calibre emerging markets firms

    Why it’s a promising time to invest in exceptional emerging markets companies
    April 2024
    Podcast29 minutes
  11. Why growth, why now?

    Tough times play to the partnership’s strengths: analysing what enables us to adapt and thrive amid rapid change.
    December 2023
    Article17 minutes
  12. Emerging markets – why bother?

    Emerging markets have underperformed developed ones recently. So, why should we invest in them?
    November 2023
    Article

Invest in this strategy

You can invest in this strategy through the following fund(s).

Explore further

Curious to learn more about our products and what we can offer you? Please get in touch.

Important information

Baillie Gifford Overseas Limited is wholly owned by Baillie Gifford & Co. Baillie Gifford Overseas Limited provides investment management and advisory services to non-UK clients. Both are authorised and regulated by the Financial Conduct Authority.

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