Overview
From a New Zealand shed to challenging SpaceX: why Rocket Lab's remarkable journey captivates LTGG.
Listen to this article
This audio is generated using AI

Image courtesy of Rocket Lab.
As with any investment, your capital is at risk.
“Our Long Term Global Growth stock discussion on Rocket Lab made me realise that the conclusion from my research was too conservative and inconsistent with my instincts. Mea culpa. So, to make it official, I am banging the table on Rocket Lab, and I’d advocate us taking a holding for our clients.”
This was the first line from our updated research note on Rocket Lab, following our initial discussion of the company in May 2025.
It serves as a reminder that, for LTGG, there is little else as value-destructive as thinking small. Extreme long-term returns are only valuable if we’re willing to imagine them and invest in them with conviction for our clients. Failure to do so spells missed opportunities. But more on this later; first, let’s turn to rockets.
From appliances to aerospace
In the mid-1990s, in the workshop of a New Zealand appliance manufacturing company best known for its ovens, washing machines and dishwashers, something remarkable was underway. A young tool-and-die-maker apprentice who left high school at 16 used the workshop to experiment with rockets and propellants.
He became obsessed with them. Surrounded by tools and materials typically used for kitchenware, he taught himself to build a rocket bike, a rocket-attached scooter, and a jet pack. His name was Peter Beck.
After visiting NASA and several space companies in the US in the years that followed, Beck was disappointed to learn that many of the components he had been making from scratch in the workshop (and his garden shed on the weekends!) were of higher quality than those being made by the professionals. There was ample room to improve the status quo.
Yet without a university education, his dream of working in the US space industry never materialised. When he returned to New Zealand, he realised that his only route into the space industry would be to do what he did best: build it himself. Thus, he founded Rocket Lab in 2006.
Reaching orbit on a shoestring
Rocket Lab has since defied imagination. The fact that it was the first private company in the Southern Hemisphere to reach space is impressive in itself. It is even more remarkable when considering this happened on a shoestring budget amid the global financial crisis in 2009, in a country with no aerospace ecosystem, and situated thousands of miles away from traditional centres of rocket heritage.
Rocket Lab’s feats continued in the years that followed. Having raised capital in Silicon Valley in 2013, the company built its first small orbital-class rocket, ‘Electron’. It became the fastest commercial rocket to reach 50 successful launches and has made Rocket Lab the world’s second most active commercial launch company.
Nowadays, however, there is a raft of commercial entities looking to seize opportunities in the still-nascent space launch economy. What gives Rocket Lab an edge over its peers? And what about SpaceX, the elephant in the… low Earth orbit?
Trains v taxis
SpaceX’s phenomenal business has a very different model from Rocket Lab’s. Think of SpaceX as operating a train service. Available capacity is enormous, resulting in huge economies of scale for the company.
Customers, however, have to share that capacity with other customers. Moreover, a portion of the on-board capacity is consumed by SpaceX itself for its own Starlink satellites; hence, some customers have reportedly faced a wait time of around two years for a rideshare slot. Furthermore, SpaceX determines the launch timetable and orbit destinations.
In contrast, Rocket Lab provides an end-to-end service that is bespoke to its customers. It manufactures satellites/spacecraft tailored to their specific needs (all critical parts of which are built in-house). It then launches the satellites/spacecraft from its own launch pads (a rarity in the industry), giving customers control over the timing of launches. Rocket Lab then sends the satellites/spacecraft to whichever orbits have been specified and lets them monitor their performance with its in-house software.
Rocket Lab is more like a taxi than a train – less capacity, more expensive, but private, direct, and on your schedule. This business model was a savvy counter-position to SpaceX that purposefully avoided direct competition while still accumulating successful missions. Moreover, customers will likely want a number two for greater resilience in this market (after all, trains do sometimes face delays or breakdowns).
Reliability, heritage and vertical integration
Compared to its peers in the space industry beyond SpaceX, Rocket Lab has proven it can reliably deliver payloads into orbit time and time again. Not only is such heritage vanishingly rare in this industry, but it’s essential for Rocket Lab’s credibility, lowering insurance costs for customers and driving more demand.
While some other players, such as Jeff Bezos’ Blue Origin, may have very deep pockets, capital alone doesn’t guarantee success in this industry. In Beck’s words, “You can make bad decisions for a longer period of time if you have billions of dollars to put behind them. We’re proof that it doesn’t take billions. It just takes the right decisions at the right time.”
For instance, Rocket Lab’s early decision to embrace vertical integration has allowed it to innovate faster as the company is less likely to succumb to supply bottlenecks. This helps to explain the speed with which Electron went from concept to commercialisation in under three years, faster than any other rocket and at a lower cost than its peers.

Sir Peter Beck, CEO Rocket Lab. Image courtesy of Rocket Lab.
If the competitive edges stated above weren’t compelling enough in themselves, Rocket Lab continues to owe much of its success to the operational culture and depth of management expertise that Beck has imbued into the business for nearly two decades.
In our recent meeting with CFO Adam Spice, for example, it quickly became clear that he is comfortable talking about the big picture as well as the financials, doubtless helped by his background in semiconductors.
Meanwhile, Beck remains both the CEO and Chief Engineering Officer, spending 50 to 70 per cent of his time in a technical capacity. We suspect he is one of very few leaders of a multi-billion-dollar company commonly found on the production line with a wrench in hand.
Into the unknown
The challenge we faced in our stock discussion was how to think about a blue-sky upside scenario for a company where the sky isn’t the limit. Like the railroads and ships that underpinned the rise of global trade, large-scale space infrastructure may unlock entirely new markets.
While the size of these markets is estimated in the many trillions of dollars, it cannot be forecasted with any certainty at this early stage. If this industry is experiencing a sustained escalation in demand for communications and defence, as we suspect may be the case, then its growth is not simply nascent; it might be exponential. Such characteristics tend to defeat traditional financial models.
To make things more complicated, given the rapid rise in share price in recent times, it would be easy to infer that Rocket Lab’s valuation already looks optically expensive. There are grounds for yet more nervousness as Rocket Lab is poised to finally enter into (expensive) competition with the SpaceX behemoth – both in terms of capacity (Rocket Lab is expanding from the small rocket market to now develop a medium-sized rocket called ‘Neutron’) and business model (Beck aspires to deploy Rocket Lab’s own constellation infrastructure and run applications on top of it, akin to SpaceX’s Starlink).
Faced with analytical challenges such as those described above, we might easily have passed on Rocket Lab in our stock discussion. However, the obligatory optimism that characterises the first half of all LTGG stock discussions instead led us to enhance, not erode, our confidence in Rocket Lab’s potential upside.
Charting a bold trajectory
In summary, we developed a suitably high conviction scenario whereby Rocket Lab doubles revenues from its launch business alone, thanks to increasing the number of launches per year and pricing power.
And yet the lion’s share (about 70 per cent) of Rocket Lab’s revenue comes from ‘space systems’ (i.e. the design, manufacture and operation of satellites/spacecraft for its customers), which we expect will continue to grow rapaciously from here as demand accelerates.
Assuming the Neutron begins commercial operations in 2026 as planned, and even factoring in potential delays, we believe Rocket Lab should be on a trajectory for break-even soon after. The upshot could be $4bn of annual revenues by 2030 from launch and space systems alone, without having to ascribe much, if any, value to the longer-term vision for space applications.
On a 10x price-to-sales ratio, that would imply a 2-3x return from initial purchase to reach a circa $40bn market capitalisation by 2030, and potential for a whole lot more by 2035 and beyond as space applications become increasingly significant. To be clear, this would still make Rocket Lab a minnow compared to SpaceX in the next 5 to 10 years, but sufficient for massive upside in a rapidly expanding market.
Of course, we may be wrong. Rockets may fail, demand might disappoint, moats might erode, and so on. But there is more than enough in this business to fuel our conviction in our blue-sky thesis. We have therefore done what we have always sought to do in LTGG over the past two decades: optimise for optimism.
Long Term Global Growth
Annual past performance to 30 June each year (%)
| 2021 | 2022 | 2023 | 2024 | 2025 | |
| Long Term Global Growth Composite (gross) | 62.8 | -48.6 | 25.0 | 22.2 | 27.4 |
| Long Term Global Growth Composite (net) | 61.7 | -48.9 | 24.2 | 21.4 | 26.5 |
| MSCI ACWI Index | 39.9 | -15.4 | 17.1 | 19.9 | 16.7 |
Annualised returns to 30 June 2025 (%)
| 1 year | 5 years | 10 years | |
| Long Term Global Growth Composite (gross) | 27.4 | 10.3 | 16.8 |
| Long Term Global Growth Composite (net) | 26.5 | 9.5 | 16.0 |
| MSCI ACWI Index | 16.7 | 14.2 | 10.5 |
Source: Revolution, MSCI. US dollars. Returns have been calculated by reducing the gross return by the highest annual management fee for the composite. 1 year figures are not annualised.
Past performance is not a guide to future returns.
Legal notice: MSCI makes no express or implied warranties or representations and shall have no liability whatsoever with respect to any MSCI data contained herein. The MSCI data may not be further redistributed or used as a basis for other indexes or any securities or financial products. This report is not approved, endorsed, reviewed or produced by MSCI. None of the MSCI data is intended to constitute investment advice or a recommendation to make (or refrain from making) any kind of investment decision and may not be relied on as such.
Risk factors
The views expressed should not be considered as advice or a recommendation to buy, sell or hold a particular investment. They reflect opinion and should not be taken as statements of fact nor should any reliance be placed on them when making investment decisions.
This communication was originally produced and approved in July 2025 and has not been updated subsequently.
All investment strategies have the potential for profit and loss, your or your clients’ capital may be at risk. Past performance is not a guide to future returns.
This communication contains information on investments which does not constitute independent research. Accordingly, it is not subject to the protections afforded to independent research, but is classified as advertising under Art 68 of the Financial Services Act (‘FinSA’) and Baillie Gifford and its staff may have dealt in the investments concerned.
All information is sourced from Baillie Gifford & Co and is current unless otherwise stated.
The images used in this communication are for illustrative purposes only.
Important information
Baillie Gifford & Co and Baillie Gifford & Co Limited are authorised and regulated by the Financial Conduct Authority (FCA). Baillie Gifford & Co Limited is an Authorised Corporate Director of OEICs.
Baillie Gifford Overseas Limited provides investment management and advisory services to non-UK Professional/Institutional clients only. Baillie Gifford Overseas Limited is wholly owned by Baillie Gifford & Co. Baillie Gifford & Co and Baillie Gifford Overseas Limited are authorised and regulated by the FCA in the UK.
Persons resident or domiciled outside the UK should consult with their professional advisers as to whether they require any governmental or other consents in order to enable them to invest, and with their tax advisers for advice relevant to their own particular circumstances.
Financial intermediaries
This communication is suitable for use of financial intermediaries. Financial intermediaries are solely responsible for any further distribution and Baillie Gifford takes no responsibility for the reliance on this document by any other person who did not receive this document directly from Baillie Gifford.
Europe
Baillie Gifford Investment Management (Europe) Ltd (BGE) is authorised by the Central Bank of Ireland as an AIFM under the AIFM Regulations and as a UCITS management company under the UCITS Regulation. BGE also has regulatory permissions to perform Individual Portfolio Management activities. BGE provides investment management and advisory services to European (excluding UK) segregated clients. BGE has been appointed as UCITS management company to the following UCITS umbrella company; Baillie Gifford Worldwide Funds plc. BGE is a wholly owned subsidiary of Baillie Gifford Overseas Limited, which is wholly owned by Baillie Gifford & Co. Baillie Gifford Overseas Limited and Baillie Gifford & Co are authorised and regulated in the UK by the Financial Conduct Authority.
Hong Kong
Baillie Gifford Asia (Hong Kong) Limited 柏基亞洲(香港)有限公司 is wholly owned by Baillie Gifford Overseas Limited and holds a Type 1 license from the Securities & Futures Commission of Hong Kong to market and distribute Baillie Gifford’s range of collective investment schemes to professional investors in Hong Kong. Baillie Gifford Asia (Hong Kong) Limited 柏基亞洲(香港)有限公司 can be contacted at Suites 2713–2715, Two International Finance Centre, 8 Finance Street, Central, Hong Kong. Telephone +852 3756 5700.
South Korea
Baillie Gifford Overseas Limited is licensed with the Financial Services Commission in South Korea as a cross border Discretionary Investment Manager and Non-discretionary Investment Adviser.
Japan
Mitsubishi UFJ Baillie Gifford Asset Management Limited (‘MUBGAM’) is a joint venture company between Mitsubishi UFJ Trust & Banking Corporation and Baillie Gifford Overseas Limited. MUBGAM is authorised and regulated by the Financial Conduct Authority.
Australia
Baillie Gifford Overseas Limited (ARBN 118 567 178) is registered as a foreign company under the Corporations Act 2001 (Cth) and holds Foreign Australian Financial Services Licence No 528911. This material is provided to you on the basis that you are a “wholesale client” within the meaning of section 761G of the Corporations Act 2001 (Cth) (“Corporations Act”). Please advise Baillie Gifford Overseas Limited immediately if you are not a wholesale client. In no circumstances may this material be made available to a “retail client” within the meaning of section 761G of the Corporations Act.
This material contains general information only. It does not take into account any person’s objectives, financial situation or needs.
South Africa
Baillie Gifford Overseas Limited is registered as a Foreign Financial Services Provider with the Financial Sector Conduct Authority in South Africa.
North America
Baillie Gifford International LLC is wholly owned by Baillie Gifford Overseas Limited; it was formed in Delaware in 2005 and is registered with the SEC. It is the legal entity through which Baillie Gifford Overseas Limited provides client service and marketing functions in North America. Baillie Gifford Overseas Limited is registered with the SEC in the United States of America.
The Manager is not resident in Canada, its head office and principal place of business is in Edinburgh, Scotland. Baillie Gifford Overseas Limited is regulated in Canada as a portfolio manager and exempt market dealer with the Ontario Securities Commission (‘OSC’). Its portfolio manager licence is currently passported into Alberta, Quebec, Saskatchewan, Manitoba and Newfoundland & Labrador whereas the exempt market dealer licence is passported across all Canadian provinces and territories. Baillie Gifford International LLC is regulated by the OSC as an exempt market and its licence is passported across all Canadian provinces and territories. Baillie Gifford Investment Management (Europe) Limited (‘BGE’) relies on the International Investment Fund Manager Exemption in the provinces of Ontario and Quebec.
Israel
Baillie Gifford Overseas Limited is not licensed under Israel’s Regulation of Investment Advising, Investment Marketing and Portfolio Management Law, 5755–1995 (the Advice Law) and does not carry insurance pursuant to the Advice Law. This material is only intended for those categories of Israeli residents who are qualified clients listed on the First Addendum to the Advice Law.
Singapore
Baillie Gifford Asia (Singapore) Private Limited is wholly owned by Baillie Gifford Overseas Limited and is regulated by the Monetary Authority of Singapore as a holder of a capital markets services licence to conduct fund management activities for institutional investors and accredited investors in Singapore. Baillie Gifford Overseas Limited, as a foreign related corporation of Baillie Gifford Asia(Singapore) Private Limited, has entered into a cross-border business arrangement with Baillie Gifford Asia (Singapore) Private Limited, and shall be relying upon the exemption under regulation 4 of the Securities and Futures (Exemption for Cross-Border Arrangements) (Foreign Related Corporations) Regulations 2021 which enables both Baillie Gifford Overseas Limited and Baillie Gifford Asia (Singapore) Private Limited to market the full range of segregated mandate services to institutional investors and accredited investors in Singapore.
166511 10056850





