Capital at risk

Investment strategy


The Managed Strategy combines Baillie Gifford’s best regional equity and global bond investment ideas, balanced by an allocation to cash. We have the flexibility to manage a portfolio in line with your bespoke asset allocation needs and have been running portfolios in this way for over 30 years. The Managed Fund (a UK OEIC) is the Strategy’s flagship pooled vehicle.

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Bringing the best opportunities together

For over three decades, the Managed Strategy has brought together exciting opportunities in equities and bonds balanced by an allocation to cash. Our best ideas, all in one place.

Agile investing, flexible and balanced

Our aim is to deliver capital growth over the long term. The flexibility of our approach means we can accommodate a client-specific benchmark for performance measurement purposes. While bonds and cash are held to provide balance versus equities, the Strategy does not have a volatility target. Indeed, we view shorter-term volatility as a necessary part of the journey towards achieving superior long-term returns.

The Strategy provides a balanced approach to investing, not only through the exposure it offers to different asset classes and geographies around the world but also by holding a diverse array of growing companies. 

An approach that’s simply different

Our expertise lies in bottom-up stock and bond picking. We invest in growing businesses from the UK, Europe, North America, emerging markets and developed Asia, as well as attractive opportunities in corporate and government bonds. This approach, along with bespoke asset allocations, creates a portfolio that typically looks very different from the index. We believe differentiation is crucial in order to deliver meaningful outperformance, net of fees, over five-10 years and beyond.

What could be simpler than a portfolio that brings together Baillie Gifford’s best ideas across the three most fundamental asset classes?
Lucy Haddow

Meet the managers


Philosophy and process

Explore our investment philosophy and the processes around how the team constructs the portfolio.

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Curious to learn more about our products and what we can offer you? Please get in touch.

Strategy portfolio holdings

A list of the top 10 equity holdings that the representative portfolio invests in.

All figures up to: 30 June 2024

#Holding% of portfolio
3The Trade Desk1.6%
6Meta Platforms1.1%
10Hypoport 1.0%

Strategy holdings by region

All figures up to: 30 June 2024

1Europe (ex UK)19.90%
3North America19.60%
4Overseas Bonds15.00%
5Developed Asia Pacific11.50%
6Emerging Markets9.80%
7UK Bonds4.80%
8Cash & Derivatives-0.40%
Total 100%

Strategy holdings by region

All figures up to: 30 June 2024

Total: 100%

Please note

The information contained on this page is intended as a guide only and should not be relied upon when making investment decisions. All holdings information is unaudited. Source Baillie Gifford & Co. Please note that totals may not add due to rounding.

Explore further

Curious to learn more about our products and what we can offer you? Please get in touch.

Important information

The content of this website is intended exclusively for professional investors in accordance with MiFID legislation. ’Professional investors’ are potential investors who are deemed to have the status of “professional clients”, within the meaning of MiFID (2004/39/EC), as transposed in Ireland. It is not intended for retail investors.

Baillie Gifford Investment Management (Europe) Limited is authorised and regulated by the Central Bank of Ireland (Reference number C182354) as an Alternative Investment Fund Manager and UCITS Manager to Baillie Gifford Worldwide Funds plc. Its registered office is 4/5 School House Lane East, Dublin 2, D02 N279, Ireland.

This website is informative only and the information provided should not be considered as investment or other advice or a recommendation to buy, sell or hold a particular investment. Read our Legal and regulatory information for further details.