Capital at risk

Investment strategy

Emerging Markets All Cap

We’ve been investing in Emerging Markets (EM) since 1994 and are grateful to be entrusted by a range of long-standing global clients. Our Emerging Markets All Cap Strategy, a diverse portfolio of 60-100 companies is our oldest global EM offering.

Aerial view of a boat sailing along the Yamuna river at sunset surrounded by seagulls along the coast in New Delhi, India.

Powerful growth rewards patience

We take a patient approach in the least patient markets. EM companies often have substantial addressable opportunities and decades of growth ahead of them. We believe being selective is imperative to those seeking the best results.

Emerging Markets: our philosophy

Will Sutcliffe, Head of the Emerging Markets Equity Team, introduces emerging markets and reflects on the exciting opportunities ahead.

Finding world-class companies

Our key goal is to build strong relationships with like-minded clients. We know we can only do this if we deliver strong investment performance, net of costs, over the long term.  

The number of genuinely world-class companies in emerging markets is growing and we feel very fortunate to be tasked with seeking these out. We must invest with patience and give good decisions time to prove themselves. 

EM investors should be open-minded as to where growth can come from and have a clear idea of the market inefficiencies that they are trying to exploit. 

Exploiting inefficiencies

We appreciate what is underappreciated. And we believe there are three persistent inefficiencies that we are well-placed to exploit for our clients: 

  • Growth duration: many companies grow for much longer than expected 
  • Growth pace: many companies grow much faster than expected 
  • Growth surprise: many companies grow when it’s least expected 

Much of our process relies on the interplay of data, experience, educated creativity and probability. This does not necessarily lend itself to a matrix or a flowchart.

The quality of companies in the opportunity set is increasing, growth is on offer, yet due to external factors and risk perceptions we can invest in many of these at what look like very low prices.
Mike GushInvestment Manager, Partner

Meet the managers

Portfolio construction group

Documents

Quarterly update

Get the latest investment commentary, portfolio overview, transactions and performance information alongside governance engagement and voting. 

View PDF

Philosophy and process

Explore our investment philosophy and the processes around how the Emerging Markets team construct the portfolio.

View PDF

Invest in this strategy

You can invest in this strategy through the following fund(s).

Invest through other vehicles

Get in touch to learn about the other ways to invest, including:

  • Baillie Gifford Emerging Markets Collective Investment Trust (CIT)
  • Separate account

Strategy portfolio holdings

A list of the top 10 holdings that the representative portfolio invests in.

All figures up to: 30 April 2026

#CompanyFund %
1TSMC16.0%
2Samsung Electronics7.1%
3SK Hynix Inc6.2%
4Tencent4.5%
5Samsung Electronics Pref2.7%
6MercadoLibre2.6%
7Alibaba Group Holding2.6%
8Mediatek2.4%
9B3 S.A.2.1%
10Accton Technology2.0%

Strategy holdings by sector

All figures up to: 30 April 2026

Total: 100%

Please note

The information contained on this page is intended as a guide only and should not be relied upon when making investment decisions. All holdings information is unaudited. Source Baillie Gifford & Co. Please note that totals may not add due to rounding.

Invest in this strategy

You can invest in this strategy through the following fund(s).

Invest through other vehicles

Get in touch to learn about the other ways to invest, including:

  • Baillie Gifford Emerging Markets Collective Investment Trust (CIT)
  • Separate account

Insights

Key articles, videos and podcasts relating to the strategy:

Filters

Insights

Viewing 64 of 64
  1. The room marked ‘AI’

    Concentration, conviction and why emerging markets still offer more than one story.
    June 2026
    Article5 minutes
  2. Why Baillie Gifford for emerging markets

    Qian Zhang explains Baillie Gifford’s long-term approach to investing in emerging markets.
    May 2026
    Video3 minutes
  3. Emerging markets companies are innovators, not imitators

    Andrew Keiller tells how emerging markets innovators are rewriting the old playbook.
    May 2026
    Video3 minutes
  4. alt=""

    Emerging Markets Q1 review

    Investment specialist Amy Leishman reviews performance and positioning through Q1 2026.
    April 2026
    Video26 minutes
  5. When consensus fails

    Alex Summers explains why deep research can reveal emerging markets opportunities others miss.
    May 2026
    ArticleLong read
  6. Developed markets lean on emerging markets

    Qian Zhang shows how developed markets increasingly depend on emerging markets.
    April 2026
    Video2 minutes
  7. Emerging resilience

    Andrew Keiller explains why emerging markets now rest on stronger foundations.
    April 2026
    Video2 minutes
  8. Emerging markets: re-globalisation

    Qian Zhang explores why a multipolar world could increasingly favour emerging markets.
    April 2026
    Video3 minutes
  9. Emerging Markets Q1 update

    Investment manager Will Sutcliffe reflects on recent performance, portfolio changes and market developments over the last quarter.
    April 2026
    Video6 minutes
  10. Emerging markets: home to world-class companies

    Andrew Keiller explains why emerging markets are producing more standout businesses
    April 2026
    Video3 minutes
  11. Emerging Markets Q1 investor letter

    The Emerging Markets Team reflects on recent performance, portfolio changes and market developments.
    April 2026
    ArticleLong read
  12. alt=""

    Energy: oil shocks and emerging markets

    The crisis in the Middle East is proving the resilience of countries like Brazil, while testing others.
    April 2026
    Article4 minutes
  13. A production line of graphics processing units; rows of sleek silver semiconductor chips.

    China’s chip gap

    China trails the US in AI chip hardware, but opportunities remain for patient investors.
    February 2026
    Article4 minutes
  14. China’s growth leaders: inventing, not copying

    From new medicines to robotics, the fast-growing Chinese companies outpacing the west in innovation.
    February 2026
    Podcast35 minutes
  15. alt=""

    Metals: from bellwether to bottleneck

    A shortage of critical metals presents an opportunity in emerging markets.
    January 2026
    Article5 minutes
  16. alt=""

    Emerging Markets Q4 review

    Investment specialist Ben Buckler reviews performance and positioning through Q4 2025.
    January 2026
    Video31 minutes
  17. Emerging Markets Q4 investor letter

    The Emerging Markets Team reflects on recent performance, portfolio changes and market developments.
    January 2026
    ArticleLong read
  18. Emerging Markets Q4 update

    Investment manager Mike Gush reflects on recent performance, portfolio changes and market developments over the last quarter.
    January 2026
    Video6 minutes
  19. A pile of CDs on a white table. The spines show the names of 90s grunge bands: Soundgarden, Nirvana, Pearl Jam and Stone Temple Pilots.

    EM: getting beyond the broken record

    World-class companies await investors willing to look past ‘smash hit’ index heavyweights.
    December 2025
    Article4 minutes
  20. Korea’s Value-Up ambition

    Why South Korea’s stock market has transformed from ugly duckling to world-leading.
    November 2025
    Article4 minutes
  21. TSMC: Stock Story

    Qian Zhang unwraps TSMC, the company powering modern life.
    November 2025
    Video3 minutes
  22. alt=""

    Tencent: Stock Story

    Fernanda Lai explores how Tencent became the super-app pioneer connecting over one billion users.
    November 2025
    Video3 minutes
  23. Emerging markets, from imitators to innovators

    From driverless taxis to digital banking, emerging markets are leading a new wave of innovation that’s reshaping industries worldwide.
    Disruption Week 2025
    Article5 minutes
  24. From Pac-Man to AI agents

    How Tencent is evolving beyond gaming.
    October 2025
    Article3 minutes
  25. Emerging Markets: are you missing the point?

    Why underweighting EM is an active risk, not a cautious stance.
    October 2025
    Article6 minutes
  26. Emerging Markets Q3 update

    Investment manager Ben Durrant reflects on recent performance, portfolio changes and market developments over the last quarter.
    October 2025
    Video7 minutes
  27. Emerging Markets Q3 investor letter

    The Emerging Markets Team reflects on recent performance, portfolio changes and market developments.
    October 2025
    Article
  28. Engines of the future

    Why emerging markets drive global growth.
    September 2025
    Article3 minutes
  29. Our best ideas in China

    Ben Buckler highlights Meituan (autonomous delivery), Midea (smart homes) and CATL (EV batteries).
    September 2025
    Video3 minutes
  30. Three ways we think about AI in Emerging Markets

    Why hardware producers, platforms and quiet compounders give our portfolios exposure to AI.
    August 2025
    Article4 minutes
  31. Vietnam: in step with structural growth

    Vietnam’s reform-driven economy and rising domestic consumption offer rare long-term potential.
    July 2025
    Article5 minutes
  32. Emerging Markets Q2 investor letter

    The Emerging Markets Team reflects on recent performance, portfolio changes and market developments.
    July 2025
    Article12 minutes
  33. Emerging Markets Q2 update

    Investment manager Will Sutcliffe reflects on recent performance, portfolio changes and market developments.
    July 2025
    Video6 minutes
  34. China: driving the future

    How Chinese automakers, like BYD, are leading the way in electric vehicles and driverless cars.
    June 2025
    Article3 minutes
  35. Emerging markets: the next engines of global growth

    From lithium mining to a do-it-all super-app, companies capitalising on transformational trends.
    June 2025
    Podcast33 minutes
  36. A bustling market in Jodhpur’s Old City at sunset. People walk past brightly coloured stalls and yellow rickshaws parked in the foreground.

    India: selective exposure to a key market

    Why the Emerging Markets’ Team is reviewing its underweight position in Indian equities.
    May 2025
    Article3 minutes
  37. “”

    Actual investing revisited

    In this keynote paper Partner Stuart Dunbar reaffirms the importance of active management to healthy capitalism.
    May 2025
    ArticleLong read
  38. Tariff twists and turns

    Emerging markets investors should avoid knee-jerk reactions.
    April 2025
    Article3 minutes
  39. Emerging markets in 2050

    Trade shifts and underserved populations are among the factors favouring world-class stocks.
    April 2025
    Article
  40. Emerging Markets Q1 update

    The Emerging Markets Team reflects on recent performance, portfolio changes and market developments over the last quarter.
    April 2025
    Video13 minutes
  41. Emerging Markets Q1 investor letter

    The Emerging Markets Team reflects on recent performance, portfolio changes and market developments.
    April 2025
    Article12 minutes
  42. Lithium: powering the future

    Investing in the Chilean mining company charging the energy transition.
    March 2025
    Article3 minutes
  43. EM: how we do what we do

    How do we implement our emerging markets philosophy in practice?
    March 2025
    Document
  44. EM: Why we do what we do

    Why do we invest in emerging markets in the way that we do?
    March 2025
    Document
  45. Moutai: Stock Story

    Ben Buckler investigates the Chinese brand dominating the global luxury drinks market.
    March 2025
    Video3 minutes
  46. DeepSeek: disruptive AI

    Why investors shouldn’t overlook Chinese innovation
    February 2025
    Article4 minutes
  47. Emerging Markets Q4 investor letter

    The Emerging Markets Team reflects on recent performance, portfolio changes and market developments.
    January 2025
    Article10 minutes
  48. Emerging markets: new opportunities

    The evolving landscape of emerging markets, fuelled by AI, energy transition and world-class companies driving growth.
    December 2024
    Article3 minutes
  49. Samsung: chipping away at challenges

    How Samsung turns challenges into opportunities for future growth.
    November 2024
    Article3 minutes
  50. The rise of the Global South

    Unpacking the BRICS summit's outcomes, the Global South's rise and implications for EM investors.
    October 2024
    Article3 minutes
  51. Travelling Brazil: open for business

    We share the trip notes from our time in Brazil, highlighting the energy sector, sustainability and fintech.
    September 2024
    Article3 minutes
  52. Investment specialist Qian Zhang

    Our best ideas in Asia

    Qian Zhang covers Samsung, Delhivery and Bank Rakyat, three companies at the heart of global structural trends.
    September 2024
    Video3 minutes
  53. Traffic during twilight of Shanghai China, motion blur visible.

    The brilliance of Brilliance

    Brilliance China Automotive's journey with its partnership, BMW, through governance, engagement, and value.
    August 2024
    Article3 minutes
  54. Traditional Chinese doors with brass lion head door knockers and ornamental studs. The doors are open letting in light.

    China’s third plenum: staying the tech course

    Unveil China's third plenum resolutions focusing on AI, biotech, and renewable energies amid global challenges.
    July 2024
    Article3 minutes
  55. Shareholders are seated in an auditorium, some are raising their hands to vote

    Emerging markets democracy: better than you think

    See what the recent elections in Mexico and India mean for emerging markets investors.
    June 2024
    Article3 minutes
  56. From earth to equity: the platinum opportunity

    Platinum's role in health, tech and green energy.
    May 2024
    Article4 minutes
  57. Will Sutcliffe

    Emerging Markets: our philosophy

    Investment manager William Sutcliffe introduces Emerging Markets, reflecting on the exciting opportunities ahead.
    May 2024
    Video4 minutes
  58. Luckin Coffee: looking forward

    How Luckin Coffee is revolutionising China's coffee culture.
    April 2024
    Article3 minutes
  59. Women in orange saris carrying water at step well in Jaipur, India

    30 years of emerging markets

    Baillie Gifford’s Will Sutcliffe explains how emerging markets have evolved in the last three decades.
    April 2024
    Article15 minutes
  60. High-calibre emerging markets firms

    Why it’s a promising time to invest in exceptional emerging markets companies
    April 2024
    Podcast29 minutes
  61. China: fear or FOMO?

    Ben Buckler on how investors should steer between the twin poles of risk in China.
    December 2023
    Article5 minutes
  62. Why growth, why now?

    Tough times play to the partnership’s strengths: analysing what enables us to adapt and thrive amid rapid change.
    December 2023
    Article17 minutes
  63. Emerging markets – why bother?

    Emerging markets have underperformed developed ones recently. So, why should we invest in them?
    November 2023
    Article
  64. Finding China’s A-share jewels

    The country’s domestic markets are rich in companies with the know-how to become global leaders.
    September 2023
    Article

Emerging markets: are you missing the point?

In six short films, investment specialists Qian Zhang and Andrew Keiller explore the evolving opportunity in emerging markets.

All insights

  1. Why Baillie Gifford for emerging markets

    Qian Zhang explains Baillie Gifford’s long-term approach to investing in emerging markets.
    May 2026
    Video3 minutes
  2. Emerging markets companies are innovators, not imitators

    Andrew Keiller tells how emerging markets innovators are rewriting the old playbook.
    May 2026
    Video3 minutes
  3. alt=""

    Emerging Markets Q1 review

    Investment specialist Amy Leishman reviews performance and positioning through Q1 2026.
    April 2026
    Video26 minutes
  4. Developed markets lean on emerging markets

    Qian Zhang shows how developed markets increasingly depend on emerging markets.
    April 2026
    Video2 minutes
  5. Emerging resilience

    Andrew Keiller explains why emerging markets now rest on stronger foundations.
    April 2026
    Video2 minutes
  6. Emerging markets: re-globalisation

    Qian Zhang explores why a multipolar world could increasingly favour emerging markets.
    April 2026
    Video3 minutes
  7. Emerging Markets Q1 update

    Investment manager Will Sutcliffe reflects on recent performance, portfolio changes and market developments over the last quarter.
    April 2026
    Video6 minutes
  8. Emerging markets: home to world-class companies

    Andrew Keiller explains why emerging markets are producing more standout businesses
    April 2026
    Video3 minutes
  9. Emerging Markets Q1 investor letter

    The Emerging Markets Team reflects on recent performance, portfolio changes and market developments.
    April 2026
    ArticleLong read
  10. China’s growth leaders: inventing, not copying

    From new medicines to robotics, the fast-growing Chinese companies outpacing the west in innovation.
    February 2026
    Podcast35 minutes
  11. alt=""

    Emerging Markets Q4 review

    Investment specialist Ben Buckler reviews performance and positioning through Q4 2025.
    January 2026
    Video31 minutes
  12. Emerging Markets Q4 investor letter

    The Emerging Markets Team reflects on recent performance, portfolio changes and market developments.
    January 2026
    ArticleLong read
  13. Emerging Markets Q4 update

    Investment manager Mike Gush reflects on recent performance, portfolio changes and market developments over the last quarter.
    January 2026
    Video6 minutes
  14. TSMC: Stock Story

    Qian Zhang unwraps TSMC, the company powering modern life.
    November 2025
    Video3 minutes
  15. alt=""

    Tencent: Stock Story

    Fernanda Lai explores how Tencent became the super-app pioneer connecting over one billion users.
    November 2025
    Video3 minutes
  16. Emerging markets, from imitators to innovators

    From driverless taxis to digital banking, emerging markets are leading a new wave of innovation that’s reshaping industries worldwide.
    Disruption Week 2025
    Article5 minutes
  17. Emerging Markets: are you missing the point?

    Why underweighting EM is an active risk, not a cautious stance.
    October 2025
    Article6 minutes
  18. Emerging Markets Q3 update

    Investment manager Ben Durrant reflects on recent performance, portfolio changes and market developments over the last quarter.
    October 2025
    Video7 minutes
  19. Emerging Markets Q3 investor letter

    The Emerging Markets Team reflects on recent performance, portfolio changes and market developments.
    October 2025
    Article
  20. Our best ideas in China

    Ben Buckler highlights Meituan (autonomous delivery), Midea (smart homes) and CATL (EV batteries).
    September 2025
    Video3 minutes
  21. Emerging Markets Q2 investor letter

    The Emerging Markets Team reflects on recent performance, portfolio changes and market developments.
    July 2025
    Article12 minutes
  22. Emerging Markets Q2 update

    Investment manager Will Sutcliffe reflects on recent performance, portfolio changes and market developments.
    July 2025
    Video6 minutes
  23. Emerging markets: the next engines of global growth

    From lithium mining to a do-it-all super-app, companies capitalising on transformational trends.
    June 2025
    Podcast33 minutes
  24. “”

    Actual investing revisited

    In this keynote paper Partner Stuart Dunbar reaffirms the importance of active management to healthy capitalism.
    May 2025
    ArticleLong read
  25. Emerging markets in 2050

    Trade shifts and underserved populations are among the factors favouring world-class stocks.
    April 2025
    Article
  26. Emerging Markets Q1 update

    The Emerging Markets Team reflects on recent performance, portfolio changes and market developments over the last quarter.
    April 2025
    Video13 minutes
  27. Emerging Markets Q1 investor letter

    The Emerging Markets Team reflects on recent performance, portfolio changes and market developments.
    April 2025
    Article12 minutes
  28. EM: how we do what we do

    How do we implement our emerging markets philosophy in practice?
    March 2025
    Document
  29. EM: Why we do what we do

    Why do we invest in emerging markets in the way that we do?
    March 2025
    Document
  30. Moutai: Stock Story

    Ben Buckler investigates the Chinese brand dominating the global luxury drinks market.
    March 2025
    Video3 minutes
  31. Emerging Markets Q4 investor letter

    The Emerging Markets Team reflects on recent performance, portfolio changes and market developments.
    January 2025
    Article10 minutes
  32. Investment specialist Qian Zhang

    Our best ideas in Asia

    Qian Zhang covers Samsung, Delhivery and Bank Rakyat, three companies at the heart of global structural trends.
    September 2024
    Video3 minutes
  33. Will Sutcliffe

    Emerging Markets: our philosophy

    Investment manager William Sutcliffe introduces Emerging Markets, reflecting on the exciting opportunities ahead.
    May 2024
    Video4 minutes
  34. Women in orange saris carrying water at step well in Jaipur, India

    30 years of emerging markets

    Baillie Gifford’s Will Sutcliffe explains how emerging markets have evolved in the last three decades.
    April 2024
    Article15 minutes
  35. High-calibre emerging markets firms

    Why it’s a promising time to invest in exceptional emerging markets companies
    April 2024
    Podcast29 minutes
  36. China: fear or FOMO?

    Ben Buckler on how investors should steer between the twin poles of risk in China.
    December 2023
    Article5 minutes
  37. Why growth, why now?

    Tough times play to the partnership’s strengths: analysing what enables us to adapt and thrive amid rapid change.
    December 2023
    Article17 minutes
  38. Emerging markets – why bother?

    Emerging markets have underperformed developed ones recently. So, why should we invest in them?
    November 2023
    Article
  39. Finding China’s A-share jewels

    The country’s domestic markets are rich in companies with the know-how to become global leaders.
    September 2023
    Article

Invest in this strategy

You can invest in this strategy through the following fund(s).

Invest through other vehicles

Get in touch to learn about the other ways to invest, including:

  • Baillie Gifford Emerging Markets Collective Investment Trust (CIT)
  • Separate account

How to invest in this strategy

You can invest in this strategy through the following fund(s).

Invest through other vehicles

Get in touch to learn about the other ways to invest, including:

  • Baillie Gifford Emerging Markets Collective Investment Trust (CIT)
  • Separate account